TikTok Ad Targeting & Audience in Chile 2024

by Werner Geyser Last Updated: January 4 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Chile. TikTok Ad Targeting in Chile now has more than 18.6M Audience.

In December 2025, Ad Targeting in Chile exceeds 18.3M.

In January 2026, Ad Targeting in Chile exceeds 18.6M, an increase of +308K, and the GDP per capita in Chile is $13.2K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Chile Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    10.4M
    55.91%
  • FEMALE
    8.2M
    44.09%

TikTok Targeting Audience Chile Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0.01%
  • 18-24
    3.4M
    18.37%
  • 25-34
    8.1M
    43.99%
  • 35-44
    3M
    16.31%
  • 45-54
    1.9M
    10.26%
  • 55+
    2M
    11.07%

TikTok Targeting Audience Chile Device

  • Device
    TikTok Target Audience
    Percentage
  • Apple
    2.6M
    35.31%
  • Samsung
    2.6M
    34.69%
  • Xiaomi
    1M
    13.98%
  • Motorola
    473K
    6.21%
  • HUAWEI
    366K
    4.8%
  • Vivo
    163K
    2.14%
  • OPPO
    104K
    1.36%
  • LG
    33K
    0.43%
  • Honor
    23K
    0.3%
  • Nokia
    19K
    0.25%
  • RealMe
    13K
    0.17%
  • TECNO
    10K
    0.13%
  • ZTE
    5K
    0.07%
  • Infinix
    4K
    0.05%
  • OnePlus
    3K
    0.04%
  • SONY
    2K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Chile Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    18.4M
    86.6%
  • English
    910K
    4.27%
  • Portuguese
    365K
    1.71%
  • Tamil
    315K
    1.48%
  • Italian
    244K
    1.15%
  • French
    141K
    0.66%
  • Telugu
    109K
    0.51%
  • Malayalam
    86K
    0.4%
  • Japanese
    66K
    0.31%
  • Swedish
    64K
    0.3%
  • Traditional Chinese
    53K
    0.25%
  • Dutch
    49K
    0.23%
  • Finnish
    42K
    0.2%
  • Vietnamese
    40K
    0.19%
  • Turkish
    40K
    0.19%
  • Kannada
    39K
    0.18%
  • Polish
    36K
    0.17%
  • Korean
    34K
    0.16%
  • Hindi
    32K
    0.15%
  • Malay
    31K
    0.15%
  • Hungarian
    27K
    0.13%
  • Indonesian
    26K
    0.12%
  • Russian
    17K
    0.08%
  • Romanian
    16K
    0.08%
  • Marathi
    15K
    0.07%
  • Thai
    12K
    0.06%
  • German
    12K
    0.06%
  • Gujarati
    11K
    0.05%
  • Punjabi
    7K
    0.03%
  • Arabic
    5K
    0.02%
  • Ukrainian
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Hebrew
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Chile Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    12.5M
    6.21%
  • News & Entertainment
    12.2M
    6.07%
  • Food & Beverage
    12.1M
    6.01%
  • Beauty & Personal Care
    11.9M
    5.91%
  • Games
    11.6M
    5.77%
  • Life Services
    11.3M
    5.64%
  • Tech & Electronics
    11M
    5.48%
  • Home Improvement
    10.9M
    5.41%
  • Business Services
    10.8M
    5.37%
  • Apparel & Accessories
    10.7M
    5.32%
  • Household Products
    10.4M
    5.18%
  • Travel
    10.2M
    5.11%
  • Vehicles & Transportation
    10M
    4.97%
  • Education
    9.7M
    4.84%
  • Financial Services
    8.7M
    4.34%
  • Appliances
    8.5M
    4.22%
  • Sports & Outdoors
    7.8M
    3.9%
  • E-Commerce
    7.5M
    3.76%
  • Pets
    6.8M
    3.4%
  • Baby, Kids & Maternity
    6.2M
    3.1%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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