TikTok Ad Targeting & Audience in Egypt 2024

by Werner Geyser Last Updated: January 4 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Egypt. TikTok Ad Targeting in Egypt now has more than 56M Audience.

In December 2025, Ad Targeting in Egypt exceeds 54.7M.

In January 2026, Ad Targeting in Egypt exceeds 56M, an increase of +1.2M, and the GDP per capita in Egypt is $3.5K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Egypt Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    36.7M
    65.56%
  • FEMALE
    19.2M
    34.44%

TikTok Targeting Audience Egypt Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    17M
    30.49%
  • 25-34
    26.4M
    47.22%
  • 35-44
    7.2M
    12.91%
  • 45-54
    2.7M
    4.91%
  • 55+
    2.5M
    4.46%

TikTok Targeting Audience Egypt Device

  • Device
    TikTok Target Audience
    Percentage
  • OPPO
    7.7M
    25.78%
  • Samsung
    7.7M
    25.76%
  • Apple
    4.2M
    14.08%
  • Xiaomi
    3.5M
    11.74%
  • HUAWEI
    2M
    6.75%
  • RealMe
    1.8M
    6.07%
  • Infinix
    1.4M
    4.67%
  • Vivo
    750K
    2.49%
  • Honor
    457K
    1.52%
  • TECNO
    140K
    0.46%
  • Nokia
    126K
    0.42%
  • ITEL
    23K
    0.08%
  • Motorola
    22K
    0.07%
  • OnePlus
    17K
    0.06%
  • LG
    8K
    0.03%
  • SONY
    5K
    0.02%
  • ZTE
    4K
    0.01%
  • Zen Admire Unity
    1K
    0%
  • Discovery
    1K
    0%

TikTok Targeting Audience Egypt Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Arabic
    48.8M
    75.27%
  • English
    12.7M
    19.7%
  • Spanish
    874K
    1.35%
  • French
    255K
    0.39%
  • Tamil
    185K
    0.28%
  • Turkish
    167K
    0.26%
  • Traditional Chinese
    141K
    0.22%
  • Portuguese
    129K
    0.2%
  • Malay
    129K
    0.2%
  • Indonesian
    115K
    0.18%
  • Italian
    108K
    0.17%
  • Japanese
    107K
    0.16%
  • Russian
    101K
    0.16%
  • Hindi
    91K
    0.14%
  • Malayalam
    90K
    0.14%
  • Polish
    80K
    0.12%
  • Telugu
    75K
    0.12%
  • German
    69K
    0.11%
  • Swedish
    54K
    0.08%
  • Finnish
    54K
    0.08%
  • Gujarati
    50K
    0.08%
  • Korean
    44K
    0.07%
  • Kannada
    44K
    0.07%
  • Dutch
    44K
    0.07%
  • Vietnamese
    41K
    0.06%
  • Marathi
    41K
    0.06%
  • Hebrew
    37K
    0.06%
  • Hungarian
    34K
    0.05%
  • Bengali
    29K
    0.04%
  • Thai
    20K
    0.03%
  • Punjabi
    18K
    0.03%
  • Romanian
    17K
    0.03%
  • Czech
    9K
    0.01%
  • Ukrainian
    8K
    0.01%
  • Greek
    2K
    0%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Egypt Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    39.6M
    7.88%
  • Food & Beverage
    37.9M
    7.53%
  • News & Entertainment
    36.9M
    7.35%
  • Business Services
    36.4M
    7.24%
  • Tech & Electronics
    34.4M
    6.85%
  • Beauty & Personal Care
    33.1M
    6.6%
  • Games
    31M
    6.18%
  • Life Services
    29.6M
    5.88%
  • Apparel & Accessories
    26.8M
    5.34%
  • Travel
    26.7M
    5.31%
  • Household Products
    26.1M
    5.19%
  • Home Improvement
    23.4M
    4.65%
  • Appliances
    23.2M
    4.61%
  • Vehicles & Transportation
    19M
    3.79%
  • Baby, Kids & Maternity
    18.8M
    3.74%
  • Education
    17.5M
    3.49%
  • Sports & Outdoors
    16.8M
    3.36%
  • E-Commerce
    9.5M
    1.89%
  • Financial Services
    9.1M
    1.81%
  • Pets
    6.5M
    1.31%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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