TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: January 2 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 26.7M Audience.

In December 2024, Ad Targeting in Peru exceeds 26.3M.

In January 2025, Ad Targeting in Peru exceeds 26.7M, an increase of +351K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    14.8M
    55.57%
  • FEMALE
    11.8M
    44.43%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    8.3M
    31.07%
  • 25-34
    10.1M
    38.16%
  • 35-44
    4.1M
    15.65%
  • 45-54
    2.1M
    8.17%
  • 55+
    1.8M
    6.94%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    5.9M
    38.67%
  • Xiaomi
    3.6M
    23.71%
  • Apple
    1.6M
    10.71%
  • Motorola
    1.5M
    9.86%
  • HUAWEI
    1.2M
    8.34%
  • ZTE
    338K
    2.2%
  • OPPO
    329K
    2.15%
  • Honor
    232K
    1.51%
  • RealMe
    155K
    1.01%
  • LG
    139K
    0.91%
  • Vivo
    55K
    0.36%
  • TECNO
    33K
    0.22%
  • Nokia
    32K
    0.21%
  • Infinix
    7K
    0.05%
  • SONY
    6K
    0.04%
  • OnePlus
    6K
    0.04%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    26.5M
    87.97%
  • English
    2.2M
    7.55%
  • Portuguese
    283K
    0.94%
  • Italian
    185K
    0.61%
  • French
    125K
    0.41%
  • Japanese
    105K
    0.35%
  • Tamil
    94K
    0.31%
  • Traditional Chinese
    84K
    0.28%
  • Korean
    44K
    0.15%
  • Swedish
    30K
    0.1%
  • Telugu
    28K
    0.09%
  • Malayalam
    28K
    0.09%
  • Malay
    27K
    0.09%
  • Arabic
    26K
    0.09%
  • Vietnamese
    25K
    0.08%
  • Finnish
    25K
    0.08%
  • Polish
    24K
    0.08%
  • Turkish
    22K
    0.07%
  • Hindi
    22K
    0.07%
  • German
    22K
    0.07%
  • Dutch
    21K
    0.07%
  • Kannada
    19K
    0.06%
  • Indonesian
    18K
    0.06%
  • Hungarian
    15K
    0.05%
  • Russian
    12K
    0.04%
  • Thai
    11K
    0.04%
  • Marathi
    11K
    0.04%
  • Czech
    10K
    0.03%
  • Romanian
    8K
    0.03%
  • Gujarati
    8K
    0.03%
  • Ukrainian
    4K
    0.01%
  • Bengali
    4K
    0.01%
  • Punjabi
    3K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Hebrew
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Bihari
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • News & Entertainment
    19.2M
    6.14%
  • Education
    19M
    6.07%
  • Apps
    19M
    6.05%
  • Food & Beverage
    18.6M
    5.94%
  • Beauty & Personal Care
    18.2M
    5.82%
  • Life Services
    18.2M
    5.81%
  • Games
    17.4M
    5.56%
  • Business Services
    17.2M
    5.49%
  • Tech & Electronics
    17.1M
    5.46%
  • Apparel & Accessories
    16.6M
    5.28%
  • Household Products
    16.4M
    5.23%
  • Home Improvement
    15.4M
    4.92%
  • Vehicles & Transportation
    14.9M
    4.75%
  • Travel
    14.7M
    4.68%
  • Financial Services
    14M
    4.48%
  • Appliances
    13.6M
    4.34%
  • E-Commerce
    13.1M
    4.18%
  • Sports & Outdoors
    11.8M
    3.76%
  • Baby, Kids & Maternity
    11M
    3.5%
  • Pets
    7.9M
    2.53%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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