TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: January 4 2026 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 32.7M Audience.

In December 2025, Ad Targeting in Peru exceeds 32M.

In January 2026, Ad Targeting in Peru exceeds 32.7M, an increase of +664K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    18.6M
    56.97%
  • FEMALE
    14M
    43.03%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.5M
    22.98%
  • 25-34
    14.2M
    43.48%
  • 35-44
    5.3M
    16.44%
  • 45-54
    2.9M
    8.87%
  • 55+
    2.6M
    8.22%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    4.8M
    37.89%
  • Xiaomi
    2.9M
    22.96%
  • Apple
    1.8M
    14.42%
  • Motorola
    1.2M
    9.3%
  • HUAWEI
    912K
    7.06%
  • OPPO
    341K
    2.64%
  • ZTE
    221K
    1.71%
  • Honor
    195K
    1.51%
  • RealMe
    121K
    0.94%
  • LG
    85K
    0.66%
  • Vivo
    58K
    0.45%
  • TECNO
    22K
    0.17%
  • Nokia
    22K
    0.17%
  • Infinix
    5K
    0.04%
  • SONY
    4K
    0.03%
  • OnePlus
    4K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    32.6M
    88.65%
  • English
    1.1M
    3.17%
  • Portuguese
    582K
    1.58%
  • Tamil
    507K
    1.38%
  • Italian
    351K
    0.95%
  • French
    211K
    0.57%
  • Telugu
    143K
    0.39%
  • Malayalam
    128K
    0.35%
  • Swedish
    101K
    0.27%
  • Japanese
    91K
    0.25%
  • Kannada
    87K
    0.24%
  • Traditional Chinese
    76K
    0.21%
  • Turkish
    75K
    0.2%
  • Vietnamese
    69K
    0.19%
  • Polish
    67K
    0.18%
  • Dutch
    65K
    0.18%
  • Finnish
    61K
    0.17%
  • Hindi
    59K
    0.16%
  • Malay
    57K
    0.15%
  • Korean
    49K
    0.13%
  • Indonesian
    43K
    0.12%
  • Hungarian
    33K
    0.09%
  • Marathi
    29K
    0.08%
  • Romanian
    27K
    0.07%
  • Russian
    25K
    0.07%
  • Gujarati
    18K
    0.05%
  • Thai
    16K
    0.04%
  • German
    11K
    0.03%
  • Punjabi
    9K
    0.02%
  • Arabic
    5K
    0.01%
  • Ukrainian
    3K
    0.01%
  • Hebrew
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Czech
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • News & Entertainment
    24.5M
    6.53%
  • Apps
    23.6M
    6.3%
  • Life Services
    23.1M
    6.16%
  • Education
    22M
    5.86%
  • Food & Beverage
    21.9M
    5.83%
  • Tech & Electronics
    21.7M
    5.78%
  • Beauty & Personal Care
    21.6M
    5.75%
  • Business Services
    21M
    5.59%
  • Games
    20.6M
    5.48%
  • Apparel & Accessories
    20.1M
    5.35%
  • Home Improvement
    18.9M
    5.05%
  • Household Products
    18.6M
    4.96%
  • Travel
    18.5M
    4.94%
  • Vehicles & Transportation
    17.7M
    4.72%
  • Appliances
    16.8M
    4.48%
  • Financial Services
    16.7M
    4.44%
  • E-Commerce
    15.2M
    4.05%
  • Baby, Kids & Maternity
    15.1M
    4.04%
  • Sports & Outdoors
    9.7M
    2.59%
  • Pets
    7.9M
    2.11%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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